Hey! I facebooked this a little while ago. Have you seen it? It's a concept for a new Instagram camera - The Instagram Socialmatic! And it's designed by a marketing and communication studio called ADR Studio. I'm not sure whether it's just a great marketing ploy or whether they really want to produce it (they do have a funding page on their website), but you can read more about it here.
For now, just look at the pictures. It's a beautiful thing.